Reusable ecommerce
Circular eComm
A sustainable, reusable packaging solutions which serves as a further extension of the core IQOS ambition to provide products which are ‘Better for me, Better for my Community, Better for the World;’ can simultaneously act as a key brand-able asset.
Zero-waste System | Resealable, Returnable
a packaging solution which can be re-used many times over.
Durable Architecture and Material
Architecture and material choices which both adequately protects the products within, provides structure, and ensures long-pack-life.
Thoughtful, Simple, Hygienic Interactions
Deliberate interactions, for both customers and employees, which makes receiving, processing, and returning the package effortless and secure.
Clear Guided Touchpoints
Simple graphics, inserts, and interactions which entice and guide the user when packing/unpacking (pull-tabs, velcro, etc.)
Efficient and Flexible
Reduced no. SKUs which can flexibly accommodate various bundles.
Establishing an Integrated eCommerce
circular system
An inflatable design enables ship back for reuse
Returns
Air cushions are widely used to protect fragile items during shipping. The manufacturing techniques of the inflatable pad are also mature. The combination of these elements along with a circular system create a unique and distinctive e-commerce expression and experience.
Materials
The technique of manufacturing inflatable
pad can be applied on this recyclable package.